Talent
Talent is one of IKI Media's main values. The IKI Media team has a special ability to generate value in media work, and this is reflected in the excellence of the service provided to the advertiser. We firmly believe that internal training tailored to our needs generates in our team a hallmark of IKI Media. Our work is built on the care and attention to detail.
IKI Media people
Most of the people who make up the IKI media team have been trained with us. Many of them have been working at IKI Media since the beginning of the company and have been working together for years. We have a very experienced and cohesive team.
The IKI concept of work has permeated our professional approach. Being from IKI Media means having elegance in doing the work, taking care of the small details that will end up making up the whole, and getting involved in the advertiser's business to obtain the desired results.
We are a team where simplicity and elegance, together with intelligence, are in constant search of the effectiveness of the campaigns.
IKI Media Environment
The content is people and their talent, tools, sources, working methods, training, etc. The continent must be up to them. We are proud of our offices in both Madrid and Barcelona. They provide us with an incomparable and suitable framework for the development of the skills of the IKI Media team.
Now, the Covid-19 does not allow us to enjoy the environment, the company of our colleagues, but we continue from home, the work process has not stopped. The systems have worked, and we will soon be back in that physical environment again. The pandemic will pass.
Being IKI
Being IKI Media means seeking perfection in our campaigns in an intelligent, simple, and elegant way. Managing the success of the results is our great objective.
We want IKI Media's values to be reflected in the results. Our greatest aspiration is that the communication actions we propose work. Measuring the return on investment is part of our day-to-day work. Being IKI Media implies the in-depth analysis of that ROI, using advanced analytical techniques through DARI. An exclusive Marketing Mix Modelling system developed by IKI Media together with the University of Barcelona.
In short, the essence of IKI Media is an attitude of professional talent that we call the value of IKI together with a smart, clear, simple, and unadorned working methodology: the IKI method.
This is the basis of the IKI Media team. They are the people who manage and execute the strategies that have been created. The culmination of a media strategy is the planning, the insertion of the communication in the chosen advertising spaces.
The day-to-day management of an advertiser's account requires people to coordinate the planning work from a strategic point of view. They ensure the tactical and strategic fulfilment of the campaigns. He has a university education and speaks English fluently.
They are responsible for an advertiser's account. Together with the Client Services Director they are responsible for the strategy of our clients' brands. They have a university education and usually have between 5 and 10 years of experience in the sector.
They are responsible for a group of accounts. Professionals with more than 15 years of experience in media agencies. Recognized by the sector and clients.
Specialists in media from a statistical and mathematical point of view. They are responsible for humanizing data and obtaining insights and knowledge from them.
IT development profiles with extensive knowledge of the media environment data and the advertiser's KPIs They are facilitators of customer service work. They create custom software, dashboards, macros, etc.